Display Marketing
Display Marketing: A robust marketing mix
#Wise Solutions
Interactive approach to your marketing campaign
Have you come across a Hindi saying “JO DIKHTA HAI, WO BIKTA HAI”? Do you believe it? If yes, then display marketing is the only way
in this digital world to ensure that your product has visibility. All of your marketing campaigns depends on what you are showing.
Visual of your product or service conveys the idea, motivation, and information that will decide your promotion.
In this world of semantic web where the primary goal of businesses is to widen their reach and awareness,
display marketing is a great tool for the promotion of a brand and its adjoined entities.
Display marketing is often considered as picture ads as they contain graphics,
video elements, and linked text. These multimedia ads are more engaging and
excel in this digital world of info-graphics.
People don’t buy what you do, but what you show.
Encompassing all of your marketing
strategies.
Banner
These types of ads can be static, animated, or interactive as they have more room to
reflect the brand’s idea and creativity. Banner ads are also the most influential type
of ads one can use to cater masses. These can be created in various sizes ensuring
page flexibility.
Pop Under
Pop-under ads are the same as pop up ads but often show up after a website gets
closed. These are mostly used in reminding visitors to reconsider the already visited
product.
Layer Ads
These are far different from pop-up ads as they layers the whole site content
without any separate screen.
Pop-Up
Pop-up ads are often considered as surprise ads because they show up suddenly
after a user initiates a specific action depending on the java scripting and site
structure. These ads ensure quick buying actions that help in elevating sales and
revenues
Content Ads
These are the ads that are placed within the content of a website. These ads are
often structured in a form of banners and get embedded in the specific content
section.
Promised deliverables:
Why DigiStreet Media for
Display Marketing?
FAQs
How picture ads enhance engagement?
Today every brand pursues picture ads for their marketing strategies because picture ads have the power to influence the masses most interactively. These ads often consist of multimedia that helps brands to targetpeople effectively and hence ensuring superior engagement.
What are the advantages of display marketing?
a. Direct Targeting
b. Multimedia Format
c. Enhanced performance with cookies and trackers
d. Brand building
e. Quick buying actions
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